65,718 Snuffles in Second Life, with 2,160 owners & growing! 
Snuffles has a cool online Web Market where players can set sell orders and have them filled by other players from right accross the grid. Often for above the production costs to produce them. People can buy your Snuffles without having to visit your land.
A good Snuffles player will usually also be a clever trader with a sharp eye for finding the best breeding partners and setting profitable sell orders by meeting supply and demand.
Here's just the latest 500 Snuffles that were sold by players accross Second Life:
